Blog
Latest notes from the Analog Elk team on performance, headless commerce, and creative that ships.
Article
Core Web Vitals: The Hidden Revenue Multiplier
Page speed is a sales number. What Core Web Vitals measure, why slow pages cost revenue, and a checklist any business owner can run this week.
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Article
Why We Ditched WordPress for Headless
After years of updates, plugin conflicts, and security cleanups, we moved our client sites from WordPress to Directus and Next.js. Here is the reasoning.
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Article
Creative That Converts: Lessons from DTC Brands
The patterns that separate creative that sells from creative that just looks good, plus a seven point pre-launch checklist for your next campaign.
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Article
Portland's E-Commerce Scene
Footwear heritage, maker culture, and a new wave of lean DTC brands. A look at Portland's e-commerce scene and the trends shaping it.
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